Full-Time Programs

Business of Sound at Pacific Design Academy

This comprehensive one-year, three-semester, program presents the rapidly evolving music and entertainment industry in a practical and business-focused manner; so graduates will be able to monetize their talents.

Subjects taught include Live Sound, Audio Engineering, Digital Music, Producing, Sound Theory, Audio for Video, SFX & Foley, Event Management, Entrepreneurship, Social Media and the Business of Music.

Student will learn industry standard methods, tools and software. This includes Pro Tools, Reason, Logic and other audio engineering software.

Career Opportunities
Upon graduation students will have gained a solid understanding of the recording industry and will be able to work as a recording engineer, foley artist, soundscape designer, producer, agent, manager, sound FX recording and production engineer, sound engineer for film, TV and Radio sound engineer.

Department Head

Jason Sawyer

Jason Sawyer

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Course descriptions

Sound and Music Theory

This course will explore and teach the basics of music theory and elementary acoustics theory. Note, Interval, Key and Scale relationships, Triads as well as Metre and Rhythm concepts will be presented. Wave/sound properties, harmonics, phase, diffusion and acoustic terminology will be explained.

Live Sound

This course will expose the student to the high paced world of live performance. Students will learn this craft both from a technical and a performance perspective. The course starts with the basics of stage performance, stage set-up, live sound engineering and all aspects of "learning the ropes" of the live gig. Working with industry professionals including sound, light, logistics and staging technicians the student will learn in a live situation the myriad of skills from roadie to recording.

Audio Engineering

This course will cover audio recording via computer based DAW (Digital Audio Workstation) systems, a brief history of recording, destructive vs. non-destructive editing, signal flow/path, gain staging, effects processing, mixing. Software such as Pro-Tools, Logic and other common recording platforms will be covered.

Digital Music Production

This course will explores the world of Digital Music Production through the use of multiple software packages and methodologies. Centered around the concept of the Virtual Studio students will work hands-on with sequencing, looping, sound programming, and arranging techniques that will give them insights into the uses of technology in music as well as a creative outlet for pursuing ideas.

History of the Recording Business

To understand the current paradigm of the recording industry it is essential for the student to fully understand the arc of the history of the recording business starting from Thomas Edison through to Napster and beyond. In this course the student will make extensive use of the CBC series "Twilight of the Gods" and the video series and the PBS series "Before The Music Dies" series combined with detail historical lectures to gain valuable insight into how the recording industry formed, grew, became one of the late 20th Centuries most dominant industries and ultimately has come to this critical juncture in its history. To understand how to tackle the music business in the future it is essential to understand the past.

Audio for Video

Through discussions and exercises students will learn the foundations of location sound capturing and the basics of on-set sound. Using a variety of location sound equipment, students will learn how to capture high quality sound in various shooting scenarios. Student will also explore the challenges faced by the sound department on set and will learn techniques to overcome them.

Foley and SFX

The purpose of the course is to expose students to the basic skills in the exciting field of Foley and SFX for film and television. Foley is the reproduction of everyday sound effects, which are added in post production to enhance the quality of audio for films, television, video, video games and radio. Foley is integrated into a film and when done well, goes unnoticed by the audience. It helps to create a sense of reality within a scene. SFX is the digital extension creation of sound and sound effects for all media.

Role of the Producer

Students will gain a solid understanding of the role a producer plays in their music, the music business and in the commercial aspects of audio. The role of producer is one that requires both a working knowledge of music and arrangement combined equally with an ear towards commercial acceptance and or appropriate musical construction.

Events and Marketing

This course will teach students how to market events and how to market themselves. In this new age of music and recording, the most important skill may be in the ability to market oneself, one's work and one's business paradigm. Music industry experts universally agree that the day of the record label doing everything for an artist is long past. Nowadays whether you're a performer a producer or engineer or just about anywhere on the ladder of the music business your ability to create, execute and promote an event or your own profile is critical.

Business of Music

The music industry is a business. To make your way in the music and recording business, and make money, it is essential that you understand the ins and outs of the business itself. From the 1909 Copyright act to mechanical royalties, performing rights societies, 360 deals, what does a recording contract mean this in depth course on the business of music is essential for any artist, producer or sound engineer. This course covers all aspects of contract negotiation, how to find an agent, what does a publisher do, how to avoid scams and a wide array of key concerns that every musician, producer, sound engineer or music business professional should know.